Upcoming Sales View photos of some of this year's sale offerings! April 11th, 2008
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Welcome to Rancher's Choice! Rancher's Choice is committed to the total beef value chain. They are a pioneer and leader in carcass evaluation. Years of analysis ensure that a very high percentage of RC sired cattle will qualify for branded beef programs. 2006 brings opportunities for the beef industry. Because of the work that RC has done with ultrasound, selecting the seed stock that fits our climate and markets, our customers are enjoying top prices for their cattle. Rancher's Choice partners are being contacted by feedlots interested in buying Rancher's Choice calves. There will be more dollars for you if you embrace this trend. Feedlots want to know what cattle will do on feed, how they will hang, and what branded beef market they fit into. This is the future. There is no quicker, surer way to improve your cowherd than using RC bulls or replacement heifers. Four annual sales, coupled with the RC Finance Program for bulls, make it easy for ranchers to take advantage of the RC total Program. Service after the sale ensures satisfaction. Our guarantee is simple: "It's not right with us until its right with you." |
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